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Making the wind industry fit for the future: The Windenergie.Macher HUB and the power of platforms

20.12.2023

The wind energy industry has become one of the key industries for renewable energy in recent decades. But as wind turbines become taller, more efficient and more powerful, companies in the industry are facing new challenges. In a time of digital transformation and the growing importance of platforms, it is imperative to find innovative ways to secure competitive advantage and lead the industry into the future. This is exactly where the Windenergie.Macher HUB initiative comes in.

The need for a Platform Strategy

Bernd Weidmann, CEO of the world's leading trading platform www.wind-turbine.com , was one of the the first to recognise that a platform strategy is crucial for the success in the wind energy industry. "The world is changing rapidly, and digital platforms are changing the way business is done. fundamentally change," explains Weidmann. "When companies do not develop a platform strategy, they will definitely gain market share lose."

This forecast is not out of thin air gripped. Experts agree that up to 50% of the world's GDP is spent in the orchestrated over the next 5-10 years via digital platforms in the B2B sector become. Companies that don't jump on the platform economy bandwagon will be left behind.

The vision of wind energy.Macher HUB Initiative

To meet this challenge, Bernd Weidmann and Heiko Bartels, CEO of the marketplace platform www.caeli-wind.de , the Windenergie.Macher HUB Initiative. Its goal is to help companies from the wind energy industry and create added value through cooperation. create. But the initiative goes far beyond the creation of partnerships out.

The vision is to create a digital ecosystem that accelerates processes, secures and secures transactions. transparently designed and provides competent service providers to carry out projects to accompany them successfully. "We don't just want to maintain the status quo, but to actively lead the domestic wind energy industry into the future," emphasizes Bartels.

The importance of competence and Trust

A key aspect of wind energy. HUB Initiative is the careful selection of experts in all areas of the service sectors. In an industry that thrives on innovation and quality, trust, is crucial. "We want to make sure that the Offers that emerge from our network, reputable and verified "We are not in the right place," explains Weidmann. "This is the only way we can expand the buyer's market in Germany and beyond and provide reliable support."

Windenergie.Macher Masterclass 2023: A Turning point

The Windenergie.Macher HUB initiative when Bernd Weidmann and Heiko Bartels met motivated experts from the Wind Energy Industry on Wind Energy.Makers Masterclass in June 2023 at the KINZIG start-up center. CVALLEY to Gelnhausen. The day was marked by a incomparable spirit, and in the workshops on topics such as secondary market, Direct sales and digital transformation were not only ideas discussed - concrete cooperations have been concluded.

The success of the Masterclass showed that the The wind energy industry is hungry for change and ready to break new ground. pursue. "It has been incredibly encouraging to see how people with disabilities different backgrounds and perspectives came together to participate in a common idea," says Bartels.

The Platform.Makers and Windenergie.Macher Community

Bernd Weidmann is no newcomer to the field of digital platforms. He has been involved for over 11 years passionate about the idea of connecting people and working together on projects work. With www.wind-turbine.com , he created the world's leading platform for the global trading in the secondary market and is currently developing it from a marketplace to a digital one. ecosystem and hub of the wind industry.

The Windenergie.Macher HUB initiative is a natural progression of this commitment. It not only brings the best minds in the wind energy industry, but also connects them with Experts from the established Platform.Macher and Windenergie.Macher community – ONLINE & OFFLINE!

Windenergie.Macher HUB: The future Start now!

With the successful Windenergie.Macher Podcast ( https://open.spotify.com/show/0VLRFjuNs0bpPbDTcAcuYC ) have Bernd Weidmann and Heiko Bartels have already set the stage for wind energy. initiative. Now is the time to take the next step. go. The initiative invites all companies to join and benefit from the network effects, know-how and access to verified projects. profit.

The future of wind energy lies in the cooperation, in harnessing the power of platforms and in creating of a digital ecosystem that drives the industry forward. The Wind Energy Makers HUB Initiative is more than just an initiative – it's a movement. One Movement that will shape the future of the wind energy industry. Get Involved and be part of this exciting journey.

More about the Initiative here: https://wind-turbine.com/windenergie-macher